After launching a television series, the makers will now unveil a book to promote their soon-to-release thriller
Ek Thi Daayan producers Vishal Bhardwaj and Ekta Kapoor are all set to release a book called Daayan written by none other than the well-known Hindi pop fiction writer Ved Prakash Sharma.
Must say, after the television series Ek Thhi Naayka, the makers have found yet another novel idea to promote their horror flick. And this move might help them get a wider audience for their film. If you remember, Aamir Khan – the marketing mastermind – too had met Sharma during the promotions of his suspense thriller Talaash.
This book will have real stories related to witches and supernatural powers. The cover has Emraan Hashmi, Huma Qureshi, Konkona Sen Sharma and Kalki Koechlin a la Hindi pop fiction style. Take a look at the cover and tell us.