Ek Villain makers find an innovative way to promote the film!

On a popular microblogging website, the makers of Ek Villain invite fans to click selfies with a “Hoodyman”. Read on to know more…

Just when we thought that sporting the character’s look from an upcoming film in public was enough to garner publicity for the film, makers of Ek Villain came up with an innovative idea to prove us wrong.

Ek Villain is not trying to grab eyeballs through the latest trend in the nation: selfies. In an ongoing contest, the makers of Ek Villain are urging fans to click selfies with the ‘Hoodyman’ and post the same on the film’s Twitter handle with the tag #ChillinLikeVillain. The fans who post the most interesting pics will win movie merchandise.

Ever since the contets has opened the handle has been flushed with selfies of fans with the ‘Hoodyman’. Now you know what to do if you spot a creepy-looking Hoodyman in a mall or a public space around you. Just go up to him and get a selfie clicked!

For more updates on Sidharth Malhotra-Shraddha Kapoor-Riteish Deshmukh starrer Ek Villain, stay tuned.