The channel has found a way to accommodate their best-selling reality show without reshuffling their weekday soaps
Kaun Banega Crorepati 6 won’t be pushing Saas Bina Sasuraal off air. There had been speculation that Sony will change the time slots of their various weekday programmes to make way for their heavy weight game show, with SBS being the first to be axed. That buzz got stronger when Danish Khan, Senior Vice President and Marketing Head, Sony Entertainment Television, confirmed that KBC 6 will be aired at a prime time slot. But now we hear that KBC 6 won’t be replacing SBS. Instead, it will replace Indian Idol 6! Yes, Amitabh Bachchan will now visit your homes on weekends instead of weekdays.
For the past five seasons, including the first two which aired on Star Plus, KBC has always been telecast on weeknights. This is the first time it has been slotted for the weekend. The total number of episodes will be between 60 and 90 as usual. Which means with just two episodes per week, instead of the usual four-five, KBC 6 will have a longer run than its previous seasons. That’s more ad revenue for the channel that lost its hit show Jhalak Dikhhla Jaa to Colors this year. It also gives Sony time to come up with a show that will be strong enough to replace KBC 6. Even the target audience of senior citizens, adults and children (not teenagers as such) will find it easier to watch the show on weekends than weeknights. Did the channel plan this last year? Is that why KBC 5’s repeat telecast was aired during weekends? Or was the decision taken after the channel realised that Amitabh may not be able to shoot for long stretches of time due to health reasons and other professional commitments? Whatever the reason, this seems like a win-win situation in theory but we’ll have to wait and see if it works out that way.