Madhuri Dixit-Nene’s Dedh Ishqiya raises question again: Should heroines return for second innings?

Thu, January 16, 2014 12:40pm UTC by 118 Comments
Madhuri Dixit-Nene’s Dedh Ishqiya raises question again: Should heroines return for second innings?

Despite the rave reviews, the shows are running empty at the theatres

Madhuri Dixit’s Dedh Ishqiya has been rejected by the audiences. Post the release, now it is being debated if it was a wrong decision to drop Vidya Balan from the film, when the heroes — Naseeruddin Shah and Arshad Warsi — from the prequel Ishiqya were retained. Was Mads the wrong choice? She was the USP of the film and the burden of it’s failure lies solely on her shoulders. Fair? Maybe not. Let’s see what possibly when wrong.

The age of romance

Sridevi chose to return to the big screen with a film befitting her age. She played a wife and a mother. Madhuri chose to return as the leading lady who is looking to get married and is holding a swayamvar. Mistake no. 1? Also, she had a much older hero romancing her. Are audiences perhaps not ready for mature romance? Her followers were kind when she danced to Ghagra with Ranbir Kapoor in Yeh Jawaani Hai Deewani, but she let them down again. She needs to evolve and needs to let go of playing the desirable diva.

Industry watcher Amod Mehra says, “The target audience today is 8-35 years — consisting of young blood who have money power. They will not want to see an elderly woman on screen.”

Amod feels that marriage has nothing to do with the box-office success ratio in an actress’ career.

“It’s age, not marriage that is a problem. Now marriage is not the issue, if you are aged and 40-plus then yes, it’s a problem. But if you choose a film with the right content and a character which suits you and which people can identify with, then you have a winner on your hands.”

Too much TV time

Madhuri is overexposed on TV. Once a heroine becomes a judge of a reality show, she is pretty much writing off her career on the big screen. Can you now picture even a Sonali Bendre, Raveena Tandon and Shilpa Shetty playing the leading lady in a film? And they are all much younger than Mads.

When your fans see you on TV twice a week (not counting the innumerable reruns) they get their fill. They are hardly going to rush to the theatres for the ‘comeback’ film. Interestingly, this doesn’t apply to the heroes. Salman Khan and Amitabh Bachchan continue to rock the big screen.

The wrong choice

Perhaps Mads should have picked a more contemporary film to return with. This one just had too many problems. It was set in a time and place that is niche. There was just too much Urdu in the film and finally the role was something that would have suited the actor 10 years ago. Trade analyst Komal Nahta says, “The excitement to watch Madhuri is only in Bollywood. Today’s youngsters are more irreverent and not excited to watch her. Yes, if the film was very good, they would have thronged the theatres to watch it. But nothing from the songs to the high-flying Urdu dialogues caught on.

The choice of films of the senior actors like Karisma, Raveena, and Madhuri were wrong.

Sridevi’s comeback was so good because she had the vision to choose the right film — a film which was liked by everyone. A young-at-heart film which the people of today, especially the youth, could identify with. You can’t exclude the younger generation if you want the film to succeed.

Heroines who want to make a comeback have to be very careful about the first film they select.”

The comebacks that worked

Juhi Chawla

She has chosen sensible roles to return with time and again from Teen Deewarein, I Am, My Brother Nikhil to Son of Sardar

Sridevi

The best comeback in the history of Bollywood has to be Sridevi. Great role, great film, a full-on paisa vasool for her fans

Kajol

She got married in 1999 and returned to the big screen with Dil Kya Kare with husband Ajay Devgn. She played a wife and a mother in the film. And in many others after that. Kabhie Khushi Kabhie Gham, Fanaa, My name is Khan, We Are Family.

Story text courtesy DNASubscribe to me on YouTube

  • yazz

    shut up u dumb writer as dedh ishqiya is doing nice business n its a niche film not a masala entertainer its set in the royal space so write sense n the reviews of the film have been awesome

  • Sandip Hazra

    When it is going housefull in Pakistan n doing steady business in India, why u all are against a legend? It was not a commercial movie n Gulaab Gang seems to be a commercial movie which will give u the answer..

  • Appalled

    In competitive exams world over (including GRE/GMAT/CAT etc…) there is section on reviewing flawed essays with flawed premise. I fell like I am reading one as a ‘news-paper’ article. (1) Let’s begin with the 1st sentence – ‘rejected’ by audience! So now in Bollywood, a movie that doesn’t make 100 crores is rejected by people, is it? If that’s the case, then it is a truly sad state of affairs – none of the movies considered as best movies made anywhere near that figure (Lunchbox, Udaan, Lootera) – did they recover their production cost and made some profit, if yes then that’s all that matters! (2) Sridevi choose a role of ‘mother’ and ‘wife’ ‘befitting’ her age. Great for her! But, not everyone in the world over who is 46 are mothers and wives! There are widows too, aren’t they? There are unmarried woman too, aren’t they? So, why confine a woman to specific role. Why should Madhuri also do only those roles. Does anyone ask Amitabh to play grandpa, father roles only, no, right? Forget Amitabh, does anyone say Aamir, Shahrukh, Salman to play roles of fathers only ? Only is an overstatement, they never play those roles! (3) She dances and that’s her sin according to the article. She is Bollywood’s greatest dancer – why should she not use her strengths and especially if the role demands a Kathak exponent. She’s not doing some mathaks-jhatkas, she’s dancing to a Thumri and that too of the great Begum Akhtar’s. (4) She plays an author backed role (please read Ishmat Chugtai’s Lihaaf) of a widowed Begum who wants to celebrate her special relationship with another woman, isn’t that great that such amazing roles are written for women in a mainstream Bollywood movie – in a country where people, like the author of this mind-numbing article, want to confine women to being bimbos till a certain age, and then later see them as mothers, house-wives, or working woman. If one does not break free from conceived notions, then when will one make any progress! Consider this – the greatest achievements occur not because one sticks to the norms and does the same thing that everyone does, but because one takes the courage to step out in the world filled with hypocrites and try and do something different.

    • Analyst

      who are the motherfuckers that gave this beautiful comment dislike??

  • Stark

    What a horribly regressive and sexist article.

    • muraash

      totally second that

  • Aijaz Hussain Shaik

    The author is an asshole…one who masturbates at fuck all movies like Dhoom 3 and Krrish 3…Grow up idiot…Dedh Ishqiya is a cult classic and Madhuri Dixit was and will always be the BEST actress of India…don’t compare her to third-rate bitches like Sridevi and Rekha …

    Stupid article

    • Amit Kumar

      Dedh Ishqiya is declared a flop. Makes sense calling madhuri a third rate bitch. Ha ha ha ha ha ha ha …..Sridevi is the best comeback in Bollywood history!!

      • Aijaz Hussain Shaik

        Sridevi is whore of whores…you are comparing a goodess Madhuri to street whore like Sridevi…that’ heights and shows how cheap creature you are…now if you are a man and have any shame left, do not reply to me with fuck all comments…

        • asmi

          Yeah right…the whole world saw how your ‘goddess’ danced to choli ke peechhe and ghagra viagra before tharki old politicians in a village in UP to earn some money like a low class tawaif. That’s what she is.

        • sumit

          Madhuri is Top rated Randi in India…so pls dont compair a top rated slut to goddess queen Sridevi…..shame on you ass hole….lol

          • muraash

            you guys are really showing your class..good work

      • Mona Singh

        You fucker asshole…

        • sumit

          Yaa i wanna fuck your mouth….you son of bitch…..

      • Analyst

        sridevi played an old woman and a victim, the film worked but sridevi is as flop as before, while Aja nachle flopped but Madhuri has 10 times more fans than sridevi. and DI is not a flop it is above average.

        • Rupi Rastogi

          DI is a FLOP. It is time to accept it and move on with life

  • Sushil

    Anyways…suppose if this movie had made 50..80…100 crores even after bad review from critics like so many movies in 2013…no one would have been happy for madhuri…though revenue also matters a lot…but its ok…each individual who is watching this movie…has all the praise for madhuri & all other actors. If only one is to be picked from better critics review & more revenue…i will surely go with first one..

    • Aakash

      Madhuri is atleast4-5 yrs younger than Sridevi so obviously Madhuri will play younger roles. Let Sridevi work as grand mother. After all her fans are also in the age group of 60sn 70s

      • asmi

        Sridevi fans go watch her films and make them hits. MD fans only bark on the Internet while their film is flopping in theaters…LOL

        • Snehil Sharma

          Asmi am right, well this happens with madhuri. Madhuri fan don’t have that much gutts………….

          I watched her movie just for her. I am her true fan. All the fans are just barking dogs and bitches

          • muraash

            thanks. your language really helped others understand who is who

        • disqus_Wm9AoblIy6

          That is because they are not Madhuri’s fans but her army of trolls. LMAO. she has become a joke.

  • jamkan

    Hello..which galaxy do u belong to?? Mads a wrong choice huh?? REALLY..?? If you can name one actress who could have played Begum Para who uses her emotions and not a page-full of dialects to convey her lost life… I am shocked to see media persons like you work so hard to bring Indian women confined to kitchen post-marriage.. I dont remember seeing Salman or Shahrukh look any younger in the last 5 years or so, and yet romancing heroines half their age.. Pls dont kill good cinema with such absurd and out-of-mind prejudiced articles. Whole public is looking for realistic and good cinema (pls check the trailer of Gulaab gang and the comments), and the viewers are definitely the majority of 30-50 age group, meaning matured audience.

  • jamkan

    Humor me B-/..the author of this great opinion is a WOMAN.herself and she is a deputy news editor..??!!
    somebody pls slap and tell me that I am sleeping, and this is only my nightmare… **SHAME ON U**.. At the time u enjoy ur freedom to write such articles with totally lopsided judgement, grant the same to others to do what they want to..and atleast what they are best at..

  • Snehil Sharma

    Bollywood Life Audiance ne teri baja di, Dedh Ishqiya is a succesfull movie, get complete right information. Madhuri is successfull…………..

    • sumit

      Keep dreaming poor fans lol

      • muraash

        and you keep trolling. i guess thats what sri fans are reduced to doing nowadays. never miss a post about madhuri

        • Dhruv

          Best one….they’re too free and SRidevi hardly gets work so all they have is Madhuri to vent out their frustration on.

          • asmi

            Yeah…just like you guys are venting out your frustration here because the article called Sridevi’s comeback the best ever in Bollywood and called Madhuri a total loser…whole world has seen who’s the frustrated gang here…LOL

          • muraash

            oh really..guess its time that you snap outta your lala world and read a little . article was aiming at madhuri not sri so yeah we would vent out whatever we have to say to the author unlike you guys who happen to have nothing to do than to troll madhuri related posts

    • rupi rastogi

      Sorry but the film has been declared a flop by distributors

      • Snehil Sharma

        madam please check today’s BO website and Taran Adarsh Tweet on the behalf of BO India. You will got your answer.

        • rupi rastogi

          It has been declared a flop as when you remove advertising costs and the amount that distributors have paid for the film, it is a flop. But i am sure Madhuri is not affected by it anyway – she has another film to release which she has already started promoting – Gulab Gang. Madhuri is at a stage now where flops or hits do not make any difference to her, she has climbed her peaks and quite frankly is overlooking the sites. I’m happy for her

          • Analyst

            actually koimoi said it is plus, that means above average, check koimoi box office verdict 2014 you will see. Also boxofficecapsule tweeted that the film has done average to above average, one of the sites that said it is flop initially reported a lower budget as the collection increased they increased the budget too. Another site that have said it is a flop has shown a lower collection. The collection of koimoi, boxofficecapsule and Taran Adarsh all match.

          • Rupi Rastogi

            Oh for the love of God; it IS a flop and trade analysts have said that it is a FLOP – accept it. Madhuri’s come back is a flop. It is a FLOP…FLOP

  • Aakash

    Wow…..Haters why you’re so jealous of this name “Madhuri Dixit”.

    Dedh Ishqiya is doing great at the box office as of now. In Pakistan, even 1.30 AM shows are houseful . Even Zoom channel recently showed how great the movie is doing in India, Pakistan and overseas. It had a slow start because the film looked too dark n serious in the promos but the positive word of mouth & great reviews form critics & audiences alike worked in it’s favor.

    Sridevi is perhaps running a group of 3-4 individuals which I believe include her daughters also who are doing everything possible to belittle Madhuri and to negatively affect ‘Dedh Ishqiya’. Even a day before the film’s release, there were multiple comments on Pinvilla & other such blogs that Dedh Ishqiya is running with empty cinema halls. I mean ..common. This level of insecurity where you will try to sabotage someone else’s hard work & efforts.

    Some wounds NEVER heal. Madhuri over took Sridevi position in the late 80s and showed the doors to Sridevi (professionally) and Sridevi & her fans are still not over it. So, they are writing such cheap articles, posting multiple negative comments in Madhuri related posts/ blogs etc etc to make Dedh Ishiya suffer. BUT IT WON’T HAPPEN

    So, Madhuri fans, let’s just ignore them and enjoy the great success of DI, awesome comeback of Madhuri with a film that will always be remembered as one of the finest film of India, a path breaking film. Let the much older Sridevi play an ignored wife & old mother to three grown up kids and gain sympathy. I’d prefer my Madhuri to play a diva any given day as she can justify any role she does.

    Btw, have you checked the IMDB ratings? It’s 8.5/10 :) ))))

    More power to you Madhuri. You filmography has become even better…..you’re still able to give sleepless nights to so many actresses and their fans that they will stoop down to this level to prove a successful movie a flop.

    • asmi

      LOL….same old record. Only way MD fans can glorify her is by abusing Sridevi. They think the whole world loves their diva and any online article criticising her can only be written by a Sri fan. Grow up losers. Yes some wounds will never heal…like in 2012 when Sridevi’s comeback became a global hit while Madhuri’s comeback attempts are flopping back to back. These wounds will never heal…LOL

      • Mona Singh

        Asmi you looser… you grow up… and fuck off…

        • asmi

          Mona Singh..first learn how to spell ‘loser’….LOL

      • Bwood fan

        Sridevi’s first hit was 1983- Himmatwala, and she immediately jumped to the number one spot. Madhuri’s first hit was 1988- Tehzaab, and she wasn’t able to take the number one spot from Sridevi until 1992, and even then, Divya Bharti and Juhi Chawla (in 1993) were also being called Sridevi’s successors. Sridevi was the first female superstar and undisputed reigning queen. Madhuri can only really claim to have been number one, free from Juhi or anyone else, from 1994-1996. After that came Karishma’s time.

      • Analyst

        DI is not a flop it is above average (koimoi, boxofficecapsule, taran adarsh).

        • rupi Rastogi

          repeat it as much as you want but it will not change the fact that the film is a FLOP

  • Aakash

    I’d request everyone not to take this article seriously. It’s a totally biased article written by an insecure fan of a highly insecure actress who is hellbent to prove to world that except his/ her favourite, no other actress can have a successful comeback.
    Madhuri has a crazy fan following among youths and I’ve witnessed it in the movie hall itself. Have already watched the movie thrice with my friends (we are also in our 20s ;) )
    and not just a MD fan like me but everybody enjoyed it thoroughly. The movie is great and so is Madhuri…this is the PUBLIC OPINION.

    • asmi

      Crazy fan following? Really? Where were these fans on Friday when the film got a dismal opening and even Yaariyaan kicked its ass? Why are all these fans not going to watch her film? Why does poor Madhuri have to go around from one theater to another begging people to watch her film?

      • sumit

        Sridevi is goddess……

        • mani

          Sridevi is y ass.

      • Arsalan Ahmed

        It’s called promotion!

      • Analyst

        still madhuri has 7.2 m fans on facebook. these are the real fan. a film that is for mature audience and is hindered by the language cannot gauge the popularity of the actor.

    • rupi rastogi

      it is a flop my friend but i doubt if madhuri is affected by it…she is no longer part of the rat race. she’s moved on now. fans do not need to fight

  • Aakash

    Nowadays, any Tom, Dick & Harry will come to Internet and become a film critic & write rubbish against a great personality.
    Sridevi fans are having sleepless nights ever since their biggest fear Madhuri came back to India for good. Within an year she got multiple film offers with lead role, great TV shows, Endorsements, even Item numbers with much younger & current heart throb Ranbir Kapoor, international honours like Madam Tussauds statue where as Sridevi was always around but she never got such lucrative offers. Even ‘English Vinglish’ happened as Gauri/ Balki are Boney kapoor’s friends otherwise they would have contacted more efficient actress like Shabana Azmi.

    • Amit Kumar

      Sridevi did not get any offers? Joke of the millennium perhaps??

      • Dhruv

        It’s amazing Madhuri is back to India after more than a decade and immediately got such exciting films with lead roles, endorsements & lucrative TV offers. Wonder why everyone ignores Sridevi after all she’s also an OK actress and still looks a little better (thanks to millions of plastic surgeries ) than her contemporaries like Jaya Prada, Poonam Dhillonn and other oldies.

        Poor Sridevi neither got films nor awards or even TV shows after English Dhinglish or whatever that crap was……… so sad :( :( :(

        That’s why Sri fans better say “SLAVES” have become so insecure & are dying with jealousy that now they’re even paying to write such shitty articles about the great Madhuri.

        I hope that her second hand, fat n flop producer hubby Boney Kapoor Uncle will make movies for this old haggard. Keep your fingers crossed Sri Daadi slaves :P
        Ha ha ha …

        • asmi

          Yes…we are seeing the fate of her ‘exciting films’…DISASTER one after another. Sridevi is not a DESPO like Madhuri running after ads and TV to for publicity. Despite all these so called ads and TV stints, what was Madhuri’s box office result? A big egg on MD’s face. Sri fans jealous???? Jealous of what? Of Madhuri’s mujra at UP after which whole world is doing thoo thoo on her face? Jealous of her desperate comeback attempts? Jealous that even a bgrade film like Yaariyaan kicked her old ass at box office? LOL No wonder MD fans are frustrated these days begging everyone to go watch Dedh Phuskiya where Madhuri Daadi with her plastic cheek implants from Dr. Nana is trying to do mujra ROFL

          • Dhruv

            Beggars can’t be Choosers. Sridevi will do stuffs like endorsements, TV shows etc of she gets the offer. Let Boney Kaka make movies for Sri Naani. She recently posted her Bikni pics on Twitter. Such a shameless woman. Once a Randi, always a Randi. She slept with Mithun Dada & once Mona Kapoor’s mom saw Sridaadi at a party and She had beaten up Sri raand with CHAPPAL and it was Archna Puran singh who was there at the party saved Sri Randi otherwise Mona’s mom would have killed that bitch then n there :P :D ha ha ha This is what this characterless raand deserves as she was always after much married man. Now she is encouraging her daughters to expose more n more (they left school long ago) and soon they will sleep with directors/ producers to get films. Sri randi mom also did the same thing with Sri so now this Randi is taking the family culture ahead. ONCE A RANDI, ALWAYS ARANDI

          • asmi

            WOW…madhuri fans showing their low class as usual. Sri was holidaying with her own family. Not like Madhuri who was dancing before buddha politicians in some village like a tawaif to earn some money. Once a tawaif, always a tawaif. Madhuri likes sleeping with buddhas. First the bitch slept with buddha Subhash Ghai to get roles. Then Anil kapoor and finally that druggist Sanjay Dutt. Tawaif danced her whole life to sadak chhap songs like Choli ke peechee jya hai and Chane ke khet mein. Now coming back to India, tawaif again played a tawaif in YJHD and danced to Ghagra Viagra song where Ranbir Kapoor lifted her skirt in public and showed it to everyone. Great thing for her sons to see their mom dancing like tawaif to such low class vulgar songs. ONCE A TAWAIF ALWAYS A TAWAIF.

          • sumit

            Yaa true once a rand always a rand….jaise tere maa madhuri…still doing rand role in moovies…naache wali apna danda kaise chhor sakti hai…hahaha .uskto naa jaane kitno ne baja diya. Saali ne fimo mein hi deni shuru kr di…anil kapoor, vinod khanna,sanjay dutt…khob bajaya teri maa ko. Pata kariyon apni maa se kis kis ne bajaya. Subhash ghai tera asli baap hoga hahahaha raand ki aulaad gaandu…mannat jha hehehe bhoadikaa

          • sumit

            A Vaishya can’t be an Atresses.
            Madhuri will do stuffs like Condom endorsements, TV shows, Dance for Netas etc. Let Nene Kaka make websites for Madhuri Naani.
            She is self obsessed. Keeps posting pics on Twitter…Had bath..did potty…f****d Pillai. Such a shameless woman. Once a Vaishya always a Vaishya. She slept with Sanju Baba & once Richa Sharma’s mom saw Madhuri Naani nangi on Richa’s bed giving b*** job to Sanju baba…she had dragged this vaishya in front of Sanju n Subhash Gai, who was present at Sanju’s house waiting for his turn…..and saved vaishya Madhuri Dixit, otherwise Richa’s mom would have killed that whore then n there.
            Ha ha ha this is what the characterless bar dancer deserves as she was always after much married men.
            Now Madhuri is encouraging her husband to attend Khan’s Gay parties more n more (he left practice long ago) and soon he will sleep with directors/ producers to get films for his looser budhi vaishya wife Madhuri. Madhuri’s parents did the same for Madhuri now hubby is continuing the cheap thing with Madhuri so now this Vaishya is taking the family culture ahead. ONCE A CHEENAL ALWAYS A CHEENAL….
            Maar daala…allah meri G**** maar dala.

          • rupi rastogi

            Well randi or not clearly she is inspiring Madhuri who love dancing about in films. The language used here is disgusting. Why is it that DI flops and suddenly people are defaming Sridevi? Isn’t it great that both actresses are back on our screens again? we should al be rejoicing

          • disqus_Wm9AoblIy6

            LMAO

    • asmi

      ROFL…Sridevi’s comeback is an international blockbuster. It’s Madhuri and her fans who are having sleepless nights these days that no one is interested to see a 47 year old doing mujra. They are begging people everywhere in halls and online to go watch it. Sridevi was never a DESPO like MD running after any offer just to get some publicity. Sri was away from limelight for 15 years and yet when she came back, she gave a box office winner. MD with all these so called tv shows, ad and item numbers could not even make a decent comeback and had to dance at Saifai to promote her film. Such flop star power that even the Yaariyaan kids kicked her old ass at the box office.

      • Dhruv

        Sridevi can’t even spell or pronounce this word ‘International’ :P :P :P

        Her Interviews are like a punishment.

        Wish she & her fans were educated.

        And,…GET OVER YOUR “MADHURI DIXIT” FEAR :P

        The Iconic Madhuri’s back for good but am sure atleast Toney Kapoor will make movies for Sridevi so don’t feel insecure baby :P

        • asmi

          Who cares…Sridevi’s film is a hit and your so called ‘educated Madhuri’ has delivered two back to back disasters. Whole world has seen Madhuri’s education that took her to the den of tharki politicians where she danced like a cabaret bar dancer. Madhuri Dixit Fear??? WHAT A JOKE..People fear achievers, not such classless losers like MD who goes around theaters asking bheek that someone please see my film. That’s your educated actress’s aukaat…

        • steveb901

          EV is better movie, it got universal acclaim and won awards in international festival

    • Analyst

      madhuri has 7.2 m fans on facebook in 2 years, sridevi has only 0.5 m that means madhuri has 14 times more.

  • Bismillah Faqiri

    Author you better go and fuck your self mother fucker go get and give a review about madhuri madam she is legend

  • Bismillah Faqiri

    Life

  • asmi

    It’s not about making 100 cr. Dedh Ishqiya has had a terrible opening and failed to even recover it’s investment, hence a FLOP. Madhuri’s biggest problem is that she’s stuck in her dancing diva image and think her dance will make her film a hit but audiences have moved on and don’t care. She did that with Aaja Nachle and failed and still didn’t learn her lesson. She will always be one of the best bollywood dancers but it’s time she looked for powerful roles. The failure of DI has shown that Md neither has a powerful box office draw not that many fans that can make her film a hit. For gods sakes, she had to go around begging people in theaters to buy a ticket of her film. Flaunting business in Pakistan is nothing but a joke. And stop abusing Sridevi for no rhyme or reason. Her comeback is a hit, so is hardly bothered whether MD’s comeback is a hit or a flop.

    • Mona Singh

      asmi is a motherfucker..hahahaha lol…bloody jealus bitch

      • asmi

        Jealous of what? Of Madhuri’s constant failure? Her tacky films that don’t work? Back to back flop comeback attempts? Yeah right…so jealous!!!!

      • sumit

        Ask to your mother who is bitch…..you son of bitch.

  • Julaab Gand

    Madhuri Dixit Fans will now pounce on every critics, every site whoever says that Dedh IShqiya is FLOP… as per them it is a Cult classic… Hello, morons the film is a CUNT Classic… Cheap and down market, thats what Dedh Ishqiya is all about.

    Madhuri is so desperate to make a successful comeback and even more after the legend SRIDEVI made a blockbuster comeback.. Hence she decided to play safe by opting for a film which has a hit branding “Ishqiya” and also some great actors… But the great mistake which the makers did here was to promote this film as Madhuri’s comeback presuming she has a great fan following.. No one, I repeat no one except a handful of Madhuri fans liked the film and now since the movie is a complete wash out, they have gone mad and are pouncing everyone.

    Accept the fact you loser that Dedh Ishqiya is a flop… Concentrate now on how to save Madhuri’s 4th Comeback “Gulaab Gang”, which again will be a disaster.

  • sumit

    Madhuri looks like a Randi…..nowadays.

  • sagar vaidya

    Articles like these might be paid one.. so do not pay attention to this.. Madhuri has achieved almost everything in life… good actress, excellent dancer, beautiful wife, caring mother, sister and daughter… as per dedh ishqiya concerned- this is critically acclaimed movie… the set of movie is classy and old and hence new generations might not like this.. But this is milestone movie of year 2014… it may not come to 50cr or 100 cr club.. but surely get all their dues back.. madhuri never insulted sridevi and she turned up for english vinglish premiere.. they have good relations which other.. if you read sridevi old interview she said that MD has been working with lot of bonney kapoor productions… Sri and MD are not best friends… but they respect each other…and hence I request all of you watch dedh ishqiya and she beauty of acting…article also talks about kajol- which do not match both of these actresses… kajol is worst with lot of attitutde

  • sumit

    Now madhuri Tawaif can do every thing cos her hubby nowadays jobless….but i heard he got a job as Madhuris Dalaal and tabalchi. Now they both can earn money. Nach meri bulbul tujhe paisa milega.hahahah poor tawaif

  • Rupi Rastogi

    English Vinglish was a very good movie though as was the divine Sridevi

  • Aakash

    This is clearly a paid article written to defame Dedh Ishqiya and Madhuri’s grand comeback as this is a niche movie and a cult classic in the making. Otherwise what so many Sridevi fans are doing here??? How come they are so interested to read Mahduri’s articles and comment about how bad she is? Clearly it’s one of them who has either written this article or has paid to the author. Since English Vinglish, they’re trying to create an image that only Sridevi made a successful comeback. Such negative & insecure fans always feel if you praise Madhuri, you’re taking something away from Sridevi. For such losers, two people can’t be good at the same time. They have to belittle the other one to make their fav look better. It’s a typical loser attitude of any Sridevi fan. When EV worked, I honestly never cared to go & write anything against Sridevi as she doesn’t matter to me at all. I’m neither her fan nor a hater. See the amount of hatred these Sri fans have against Madhuri that they are taking the pains n writing so much of filth, multiple negative posts on her. I’m really shocked to see this kind of shameless & insecure attitude.

    In this article, the stupid author says Juhi made a great comeback with films like ‘Son of Sardaar’ ,,,,.Really ???? ….and Kajol with Khans/ Johar n even Bachhans together (can it be called a Kajol movie then… you Moron)….

    Hope Sridevi pays you enough to be her slave forever while that old haggard is posting her bikni pics on Twitter :P

    • Dhruv

      One of the best responses I read here….

      “When EV worked, I honestly never cared to go & write anything against Sridevi as she doesn’t matter to me at all. I’m neither her fan nor a hater. See the amount of hatred these Sri fans have against Madhuri that they are taking the pains n writing so much of filth, multiple negative posts on her. I’m really shocked to see this kind of shameless & insecure attitude”

      I SECOND THAT

  • Aakash

    Dedh ishqiya is a must watch and is going places…PERIOD

  • Aakash

    Madhuri alone defeated these Juhi, Kajol, Aishwarya etc in the 90s….the other names kept on changing but Madhuri’s remained intact. As for Sridevi, she was kicked out by Madhuri in the late 80s itself.
    Madhuri’s flops earned much more money than Sri’s hits like English Pinglish

  • Aakash

    The same person/ Sridevi fan probably is trolling everywhere in PV to bad mouth Madhuri. Sridevi fans are really big losers and highly insecure of Madhuri. They can stoop down to any level to belittle Madhuri. They create stories about how great Sridevi ji is? I went through a site that’s being run by some of Sri Slaves and couldn’t stop laughing where Sridevi’s height is mentioned as 5’11″ LOL.. It defines Sridevi fans. They create stories, exaggerate things (5’6″ becomes 5’11″….even Sonam kapoor is not 5’11″), bad mouth every other actress especially Madhuri (it’s their birth right to hate Madhuri), abuse awards/ polls/ award juries if Sridevi doesn’t win and she seldom wins. Sridevi couldn’t even beat the Priyankas n Vidya when it came to awards last year for her so called International comeback (Sri can’t even spell or pronounce this word :P ). Poor Sri spent so much of her fat, flop producers husband’s money to get those expensive dresses for award functions and wasn’t given even a single award …ha ha ha.

    As for DI, the Box office collections have improved significantly thanks to Madhuri and exceptionally good reviews & of course because of the strong word of mouth from both critics n audiences alike.

    UPDATED BOX OFFICE COLLECTION till Wednesday is Rs.20.25 Cr (Film’s budget was Rs.15Cr) and it’s not even a week.
    Author seems to be a novice, no wonder she didn’t check facts before writing this piece of shit. Or may be why one would need facts when one wants to bark :P

    • asmi

      LOL…The same person is writing the same comment using different names…MD fans are such losers like her. You say Sri could not beat Priyankas and Vidyas? Madhuri toh could not beat bachchas like Himansh Kohli and Rakul Preet. Total newcomers kicked Madhuri’s old haggard ass. And now MD servants are giving their own imaginary figures to call DI a hit. All official trade sites say the budget of DI is 40cr and film has only earned 17cr so far. Total wash-out.

  • dunno

    DEDH ISQIYA ISN’T FLOP. ITS DOING WELLL!

  • sumit

    Dedh Ishqiya such a loser softporn film. Well movie can b superhit If sunny leony was there as begum para. No one can watch tharki lesbo budiya.

  • Mohan Singh Mehta

    Hello, those really saw the movie, they liked the “dedh ishqiya.” start was slow but defiantly going to do better business in long run. Therefore the question you raised here is Invalid. You write articles for World Web and you are out of touch with the World. You should quit this Job…………………………Madhuri is doing great job. For you kind information on Youtube Madhuri’s next movie’s trailer “Gulaab Gang” got more than 2.2 mil hits already.

  • ashwini

    the writer knows nothing about the audience uproar Gulaab gang has created and she is talking about retirement??? I think the critic herself shud retire. shameless girl

    • Dhruv

      The Author must be a shameless Budhiya (oldie) :P ;) :D
      whose husband is busy in fucking younger girls

  • krupal

    No doubted Madhuri is the only perfect actress in 100 years,
    no one can match her acting skills moreover, 3 Khans and Amitabh ji also praises
    her a lot for her natural acting. It is very shameful that Indian people are
    still very backward and often do gender biasness. I think those who are spreading
    derogatory comments on others should see how much they are talented. Indian audience
    is still immature and dumb to understand films like Dedh Isquiya and Kahani. Their
    brains can only digest most crap films like Houseful, YJHD, and D3 name it all.
    Bollywood should take lessons from Hollywood in film making business. Selling
    scrap and making money does not mean business.

  • Amani Malik

    Seriously,,, this is all bullshit. LOL Madhuri does films that are different and not mainstream boring housewife/mother roles. It shows how versatile she is.
    And old? HAHA its ok for a 48 yr old ACTOR to romance a 20 odd actress? If a male actor at 48 can still act why can’t a woman? SHE CAN. Let her get on with it, it was a beautiful film and her acting was on point. Go watch crappy yariyaan if you want ‘young’ people with a boring mindless story:) Its actually going steady and was full in Pakistan so…stfu. Such a sexist and attacking article. Your obv a sridevi fan then.. threatened my Madhuri, lol jog on mate!! Dedh ishqiya is a classic mature film not like Dhoom 3 where the effects were so bad i cringed. You stick to that. LOL don’t know why people are so jealous of her? ha bc shes the best. Good Riddance, :)

  • mani

    shut up u writer . The writer is minminded Sridevi fan . Madhuri is and will always be the undisputed queen of Bolywood

  • Bwood fan

    These comments are ridiculous. Why has this turned into Sridevi bashing? Juhi and Kajol were also praised, yet no one is putting them down. Sridevi’s comeback was a commercial hit, facts and numbers prove that. It was a risk, but a risk that worked commercially. Dedh Ishqiya was also a risk, being an intelligent film (Indian audiences often don’t understand or flock to intelligent movies), but it did not work commercially. So what. It’s still a great movie. Madhuri and Sridevi don’t need hits at the box office anymore, they will be legends even if they never make another film. Hit or flop, DI was a great choice for Madhuri- it suited her image and expanded her breadth as an actress. It will be remembered by the industry as a great film, even if it fails. Lamhe and Umrao Jaan failed in India (tho did well overseas), but still won many accolades and are remembered as classics. Yash Chopra always named Lamhe as his favorite movie. There’s no need to attack Sridevi only because this article praised her comeback (with Juhi and Kajol). It was a hit and a good film. Furthermore, it faced competition it’s opening weekend from Viveck Oberoi and Mallika Sherawart starrer KPLD, which it overcame. Numbers show that DI has not done as well so far and that Yaariyan has done better. But that doesn’t mean DI isn’t a better film- it’s too mature/intelligent for mass indian audiences. Also, I don’t think Vidya vs Madhuri would have made any difference, given the first Ishqiya was just an average grosser as well. As a side note, Dimple should be added to the list of successful comebacks (Saagar, Dil Chahta Hai)- she chose great films after extended gaps of being away from the big screen, and they were hits every time.

  • Bwood fan

    Well Madhuri never really carried a film to success on her own shoulders. Arguably Raja, but the film was still the story of the male lead and named after the male. Khal Nayak, Beta- both named after the males and revolved around the males. Even her comeback in Dedh Ishqiya had Naseer as a hero, who has gotten a bump in his career ever since Dirty Picture. Sridevi had multiple hits centered around the heroine- Nagina, Chandni, Chaalbaaz, Judaai, English Vinglish. She was also the only heroine Yash Chopra made the central attraction in his films multiple times (Chandni and Lamhe- she had the biggest role in both). Her comeback English Vinglish had no name actors as her costars- she singlehandedly made it a success. Dedh Ishqiya had a multistar cast, with 4 well-known names, and the benefit of riding off the brand of Ishqiya, yet still did not perform well. There’s no denying Sridevi’s acting power and her success as the only heroine in recent times to give consistent heroine oriented hits. Only Tabu (Chandni Bar), Vidya (Dirty Picture, Kahani), Priyanka (Fashion) have managed to give isolated female oriented hits, but still not in the volume that Sridevi did.

    • steveb901

      agree, Tohfa was centred around women and sridevi had the larger role than jaya prada was highest grosser, Nagina became the biggest hit of the year in 86, which was with a debutant director, those movie stories centred around her.

  • abdul

    i dont beleive in this movie call ishqiya as madhuris role was not good and has spoiled the movie and it was not her type of movie which she is in this movie, well better comeback is truley sridevi.kajol and juhi which i agree.
    better if was vidya balan as todays actress in this movie maybe could de better.

    • steveb901

      u can’t compare kajol, juhi’s comeback with sridevi, firstly kajol and juhi never went away, secondly they both starred in movies with a male superstar, a movie marketted on heroes. and finally sridevi’s comeback is the greatest of all male and female comeback, 15 years, yet in a complete lead role with supporting cast completely unknown and without a hero. she still holds the record number overseas for female orientated role. another thing sridevi had biggest hits with movie centered on female, tohfa, nagina, chandni, chaalbaaz, judaai and now english vinglish to name a few

  • Sagar Vaidya

    Dedh Ishqiya 1st Day Collection: 4 Cr

    Dedh Ishqiya 2nd Day Collection: 5 Cr

    Dedh Ishqiya 3rd Day Collection: 5 Cr

    Dedh Ishqiya 4th Day Collection: 4 Cr

    Dedh Ishqiya 5th Day Collection: 3 Cr

    Dedh Ishqiya 6th Day Collection: 3 Cr

    Dedh Ishqiya 7th Day Collection: 3 Cr

    Dedh Ishqiya Total Box Office Collection: 24 Cr [First Week Collection]

    By next week it will have additional 15 cr atleast and above from India only

    • Rohith

      All official trade websites are saying 18cr as First week collection.

      • sagar vaidya

        U r correct Rohith 18 Crs-20 crs was still Tuesday .. considering wed and thursday collection.. it went to approx 24 cr… Movie is good undoubtly

    • Bwood fan

      Business of Cinema is the most reliable trade publication in Bollywood. First week collections are said to be 16.50 crore nett in India. Other sources have pointed to 18-19 crore nett for the first week. http://businessofcinema.com/boxoffice/box-office-yaariyan-notch-dedh-ishqiya/129817
      Interesting how you cite no source for your fabricated numbers. I do think the film will do okay this weekend given it has little competition. Next week will probably be its last, with Salman’s Jai Ho releasing on the 24th.

  • Rohith

    What’s wrong with Madhuri fans? Do they think the whole world loves MD? The moment there’s any negative write-up on her on the Net, MD fans immediately jump to the conclusion that it HAS TO BE a Sridevi fan. How naive is that. Does that mean all negative articles on Sridevi are written by Madhuri fans? Dedh Ishqiya has performed badly at the box office and that is a fact and this above article is simply trying to understand why. What has Sridevi or her fans got to do with this? Sridevi’s comeback was a hit, why should she bother about MD’s comeback now? Madhuri fans need to really grow up and stop being so insecure. It’s because they are writing such nonsense here that Sri fans are attacking them.

  • Dr.Jai

    You A** hole writer just tell one thing if sridevi comeback was historical then 1 BHI AWARD KYUN NAHI MILA ????????

  • Anubhav Shrivastava

    And what about Numerous Appreciation she got from the Top Critics of this country???? Is this article is written from one who HATES Madhuri Dixit ?? Yes The article clearly proves this!!! The same to same article was also published in Daily News and Analysis (DNA) There also I wrote and I am writing here also You have No Sense of Entertainment Industry!!!! Madhuri Dixit is a QUEEN, She is a GODDESS… Please try to respect it. Everybody in the world is saying that She makes a Scintillating Comeback and She did

  • ak

    Can I ask the author of this article to be bold enough to put their name against this article. If he/she did, we would know what a regressive, sexist & age discriminating person looks like.

    For a moment, let’s forget that the facts of this article are wrong – what is Bollywood Life trying to do here? Get brownie points from someone?

    This movie is better than any other movie seen last year or the year before. It is meant for the cultured section of the audience, which as we know this author does not belong to.

  • rupi rastogi

    Producers and directors need to understand that madhuri is an actress not a dancer; but so does madhuri.
    since Devdas after which she first left; where she played a tawaif, she has been back judging dancing shows, her nisa advert was showing her as a dance teacher, her comeback film aaja nachle had her in the dancing role and now DI. Even gulaab gang will have her dancing again and of course lets not forget the item number ‘ghaagra’. is it necessary to keep going on about her dancing. she and producers and directors need to focus on her being an actress otherwise madhuri will end up being like the actress of yesteryears, Naidra; who by her own confessions ended up only doing the roles of a kothe-wali

  • disqus_Wm9AoblIy6

    didn’t she go away and got married quietly because her movies started flopping? so no surprises that her 2nd inning is flop too. She is a good dancer so she should stick to dancing in Dubai and UP.

    why bankrupt the distributors?

  • sagar vaidya
  • sagar vaidya

    read this one- it has been declared as hit and there is one more week as well-

    Dedh Ishqiya has collected Rs 19.64 crores nett at the Indian Box Office in the first week. Its seven-day breakup is Rs 2.72 cr on Fri, Rs 3.74 cr on Sat, Rs 4.90 cr on Sun, Rs 1.94 cr on Mon, Rs 2.84 cr on Tue, Rs 1.88 cr on Wed and Rs 1.62 cr on Thu. The movie has raked in Rs 5.39 crores nett ($876,000) at the Overseas Box Office in its opening week. Its seven day global total stands at Rs 25.03 crores nett.

    Read more at: http://entertainment.oneindia.in/bollywood/box-office/2014/dedh-ishqiya-7-days-first-week-collection-box-office-129962.html

  • sandy

    some idiots are saying dedh ishqiya is flop, so what is this click below link and watch the success report of dedh ishqiya

    http://entertainment.oneindia.in/bollywood/box-office/2014/dedh-ishqiya-7-days-first-week-collection-box-office-129962.html

  • sandy

    Bollywood movie Dedh Ishqiya starring Madhuri Dixit, Arshad Warsi, Naseeruddin Shah in leads, has concluded the first week with superb collection at the worldwide Box Office. Having recovered its production cost in its first weekend, the sequel to hit comedy thriller Ishqiya has earned a smart amount of profit share of Rs 10 crore in seven days. It has become the first hit Hindi film of the year 2014. Dedh Ishqiya has collected Rs 19.64 crores nett at the Indian Box Office in the first week. Its seven-day breakup is Rs 2.72 cr on Fri, Rs 3.74 cr on Sat, Rs 4.90 cr on Sun, Rs 1.94 cr on Mon, Rs 2.84 cr on Tue, Rs 1.88 cr on Wed and Rs 1.62 cr on Thu. The movie has raked in Rs 5.39 crores nett ($876,000) at the Overseas Box Office in its opening week. Its seven day global total stands at Rs 25.03 crores nett.

    Read more at: http://entertainment.oneindia.in/bollywood/box-office/2014/dedh-ishqiya-7-days-first-week-collection-box-office-129962.html

  • sagar vaidya

    Box Office Collection: ‘Dedh Ishqiya’ Outperforms ‘Yaariyan’ on 8th Day

  • Dhruv

    People have more expectations from Madhuri as she has had the capability to run a flawed script like ‘Raja’ alone on her shoulders with a totally new hero and turn it in to a Blockbuster. Sridevi was a good actress but never in the same league in terms of popularity. Sridevi got better scripts but still couldn’t deliver even one Blockbuster which would be remembered for Sridevi alone. And, Pls don’t name “lamhe” as it had Yash Chopra, Rishi Kapoor, Waheeda Rahman, superhit music but still remained one of the biggest Flop at the BO (I know Sridevi n other stars were excellent in this masterpiece) but I’m talking about the star status. Lamhe was a great movie but still a Flop. Raja was a crap movie but still a blockbuster. It says everything.

    Sridevi can’t even run a good movie on her shoulders whereas Madhuri can run a weak one.

    My point is whether a hero/ heroine can run a very weak film on her shoulders alone like Madhuri did in Raja.

    I can even name ‘Hum aapke hain Kaun’ which is the Highest grossing films till date as Salman khan wasn’t “The Salman Khan” then and Madhui was a much much bigger superstar then whose name alone could sell the movie. They wouldn’t even ask who the hero is, if Madhuri was there. Such has been her star power.

    To be frank, Sridevi didn’t have even a single proper HIT in the 90s. Forget HIT or Blockbuster, all her good movies were only average, below average or above average…..Check Box office India site to confirm.

    Chandni n Chaalbaaz: Both avg Hits were released in 1989

    Lamhe (1990) : Disaster

    Khuda Gawah (1992) : Above Average

    Gumrah (1993) : Flop

    Roop Ki Rani Choron Ka Raja (1993) : Disaster

    Chandra Mukhi (1994) : Disaster

    Laadla (1994) : Avg Hit (it also starred much younger Raveena Tondon)

    Army (1996): Disaster

    Judaai (1997) : Hit (Had much much younger n sexy Urmila )

    Believe me , I’ve been very kind towards Sridevi n her fans by not mentioning many movies like ‘Meri biwi ka jawab nahi’, Ram Balraam, etc etc etc. All the above films had established Heroes ranging from Anil Kapoor, Sanjay Dutt, Amitabh bachhan to new heart throbs like Salman, SRK, Raveena Tobdon, Urmila etc, still Sridevi delivered Super Flops or below average throughout the 90s.

    That’s the main reason why Sridevi fans and Sri herself had so much of hatred against Madhuri even till now.

    If I’d mention here Madhuri’s films Box Office report, Sridevi & her fans would be very very embarrassed. But you may check BOI site to confirm.
    Post ‘Tezaab’, Madhuri delivered 1-2 blockbuster every year till 1995. Commercially her worst year was 1996 but she bounced back in 1997 with Dil To Pagal Hai. And as it happens, people are extremely unkind towards Huge superstars as they are too much addicted to their success. Only few Madhuri films didn’t work in 1995 (still Yarana in1996 was an Avg grosser) and her detractors who couldn’t speak anything against her before got the opportunity and started criticizing her too much.

    The irony is, even her Haters expect only blockbustes from Madhuri Dixit as they know she’s capable of giving those :)

  • harsh kumar

    whats wrong with this author, we all know by now dedh ishqyia is one of the finest movies made in recent times and please get your fact rights movie was made with aprox 20 crores and it has recovered the cost in first week itself, beside this its constant and every one is loving it ,with setelite and dvd wrights its all in all profitable movie , ofcourse not 100 crore movie but it is minting money for sure , and wether madhuri appears twice in a week on tv or every day she still is the best and every one need more of her its not amistake but a superb comback …Thankyou so much…!

  • harsh kumar

    whats wrong with this author, we all know by now dedh ishqyia is one of the finest movies made in recent times and please get your fact rights movie was made with aprox 20 crores and it has recovered the cost in first week itself, beside this its constant and every one is loving it ,with setelite and dvd wrights its all in all profitable movie , ofcourse not 100 crore movie but it is minting money for sure , and wether madhuri appears twice in a week on tv or every day she still is the best and every one need more of her its not amistake but a superb comback …Thankyou so much…!

  • Abduljabbar Suhail

    too much Urdu? Is the reviewer crazy? The language was a welcome change from the crap that we hear in movies today and I am sure that the audience was able to understand most of it. I am glad I saw it; Naseer once again proves why he is one of the best actors around.


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