comscore

Shah Rukh Khan wants his films to be like a festival

From Chennai Express to Jab Tak Hai Jaan, Shah Rukh Khan's films release around one or another festival thus cashing in on the holidaying audience. But when asked whether festival release dates matter

Shah Rukh Khan wants his films to be like a festival

The Happy New Year actor doesn’t scamper for festival releases to make them work, despite that having been the trend till now…

From Chennai Express to Jab Tak Hai Jaan, Shah Rukh Khan‘s films release around one or another festival thus cashing in on the holidaying audience. But when asked whether festival release dates matter to him or not, SRK casually replied that he wants his film releases to be celebrated like festivals and he doesn’t care much about them releasing on festivals!

He also denies “slotting” or “booking” festival dates for releases. Instead King Khan deems the entire practice as dumb and insecure. According to SRK if a film has mass-pulling appeal it will work well at the Box office, festival or no festival. To quote the actor, “Eid mein namaz padhte hain, Diwali mein puja karte hain… Now its all about releasing a film on a date… It’s so strange!”

Perhaps, relying on the appeal of his star-status, SRK seems unafraid or unaffected by other production houses booking festival dates for release. About audiences coming to watch his films he says, “Whoever wants to come, come, whoever doesn’t want to come, don’t come!”

Kudos to the kay sera sera attitude!

LIKE US. FOLLOW US. STAY CONNECTED.
Facebook
Twitter
Google +
Youtube

Latest from News & Gossip

Jhalak Dikhhlaa Jaa 9 shocker! Helly Shah and Arjun Bijlani in the bottom half!
Jhalak Dikhhlaa Jaa 9 shocker! Helly Shah and Arjun Bijlani in the bottom half!
Rajamouli's Baahubali FAILS to beat Aamir Khan's PK's opening weekend records at the Chinese Box office!
Rajamouli's Baahubali FAILS to beat Aamir Khan's PK's opening weekend records at the Chinese Box office!
Salman Khan's touching gift to Arpita will make you vie for a brother like him!
Salman Khan's touching gift to Arpita will make you vie for a brother like him!
View More

Latest Videos

Karan Johar dancing to Kareena Kapoor's song is the WACKIEST thing you'll see this Wednesday - watch video!
Karan Johar dancing to Kareena Kapoor's song is the WACKIEST thing you'll see this Wednesday - watch video!
Here's the full documentary of Salman Khan's World of Sultan! - watch video
Here's the full documentary of Salman Khan's World of Sultan! - watch video
WOAH! Sushant Singh Rajput just did an impression of Adam Sandler from You Don't Mess With The Zohan in this latest gym video!
WOAH! Sushant Singh Rajput just did an impression of Adam Sandler from You Don't Mess With The Zohan in this latest gym video!
View More

Latest Photo Galleries

Kriti Sanon Birthday special: Here’s how she managed her journey from debutant to IIFA winner!
Kasauti Zindagi Kay actress Shweta Tiwari is holidaying with husband and daughter in Goa!
Divyanka Tripathi and Vivek Dahiya share INTERESTING teasers of their wedding video!
View More