Why didn’t Iss Pyaar Ko Kya Naam Doon 2 air on primetime?

The first season of the same show was rated number 1 and. When the soap ended the makers decided to come up with another season

The chemistry between Barun Sobti and Sanaya Irani did wonders for the ratings and the makers hope to achieve the same with the new season. Starring Avinash Sachdeva and Shrenu Parikh, the new season of Iss Pyaar Ko Kya Naam Doon is being aired at 6pm.

There are a lot of expectations from this daily soap but wonder why Star Plus didn’t give the show a primetime slot. Wethinks, like us, the makers too don’t expect the show to break record ratings. Though the makers have an interesting story, the chemistry between Avinash and Shrenu is almost non-existent. Guess the channel has started the show on a trial basis and if it works well they might consider moving it to prime time or else like most other shows, this one too would be axed before time.

Giving them the benefit of doubt, let’s hope the show runs well and Avinash and Shrenu actually manage to sizzle on screen and make the TRPs hit the roof. Right BollywoodLifers?