The unreleased movie’s television rights brought in more money than Jogayya did
A Kannada TV channel has shocked film and TV analysts by buying the television rights for Paramathma for a whopping Rs 4 crore. Paramathma, which is being directed by Yograj Bhatt, has Puneet Rajkumar with Deepa Sannidhi, Aindrita Ray and Ramya Barna giving him company. It is expected to be a big hit at the box office, but analysts are doubtful about the feasibility of this buy. They claim that the channel would be unable to recover even half the amount, unless they air the movie every week for the next six months! On top of this, the buzz is that the television rights for Puneet’s next film Anna Bond (in which he co-stars with Soori) are being discussed for Rs 5 crore, even though shooting for the film is yet to begin. Meanwhile, the satellite rights of Puneet’s brother Shivaraj Kumar’s 100th film Jogayya were sold for Rs 3.5 crore recently.