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generic medicines News

  • | August 15th, 2012

    ‘Satyamev Jayate’ Independence Day episode: Was Aamir Khan’s show really successful?

    ‘Satyamev Jayate’ Independence Day episode: Was Aamir Khan’s show really successful?

    Did Aamir Khan’s TV chat show work? The August 15 special episode traced the Satyamev Jayate team’s journey and the show’s impact
    As the familiar tune of Satyamev Jayate from Aamir Khan‘s chat show reverberated from the TV screens today, it took us back to the many Sundays we had spent watching the show and admiring the actor-turned-crusader. This time though, the show was being aired on a Wednesday, for a very special reason: today is August 15 – the Indian Independence Day. It was a clever strategy by Star India to schedule the telecast of the final episode, titled Satyamev Jayate Ka Safar, for a time when most TV channels were airing I-Day specials and the National channel, the Prime Minister’s speech. So what was the response to Satyamev Jayate? Was it really a lasting success, or has the euphoria died down? Let’s take a look. Click here to read more

  • | July 9th, 2012

    ‘Satyamev Jayate’ impact: Bihar seeks Aamir Khan’s help to popularise generic medicines

    ‘Satyamev Jayate’ impact: Bihar seeks Aamir Khan’s help to popularise generic medicines

    The actor’s association would help the government to educate people about the importance of such drugs
    Impressed by Aamir Khan‘s advocacy of generic drugs on his TV show Satyamev Jayate, Bihar has sought the Bollywood star’s help to create awareness and popularise the medicines among the people in the state, a minister said Sunday in Patna. Click here to read more