After a grand entry in the top 10 after its first week, Nach Baliye 8 saw a huge slump in its second week. The slide got aggravated further and now the show was behind The Kapil Sharma Show and Rising Star. While its coming second to Kapil's hugely successful (though now struggling) show is still understandable, we fail to know why it is even behind Rising Star, a programme with zero hype. It is not just Nach Baliye, even shows like Khatron Ke Khiladi and Jhalak Dikhhlaa Jaa are duds on the TRP charts in recent times. We are not even talking about Bigg Boss, which got in common men and women to save the day. Here is a look at what might be going wrong for such programmes...
Frankly, the makers of these shows have hardly done anything path-breaking to grab eyeballs. It is the same format that gets repeated. At times, they added more drama like we saw in Nach Baliye 7 and it was quite disastrous. Or else, they ruined the basic charm like we saw in Jhalak Dikhhla Jaa last year. A sense of fatigue has set even in the anchors chosen for these shows. Maniesh Paul is on the Jhalak stage for years.
Coming to singing and dancing reality shows, there is no doubt that common man is more talented than celebrities. This is the sole reason why shows like The Voice India, Sa Re Ga Ma Pa and Indian Idol have better viewership pan-India and abroad. They cater to genuine music and dance enthusiasts unlike celeb shows where it is all about show-shaa. Many will agree that some of the actors/actresses on celeb based shows are quite poor. This automatically alienates them from a huge majority of people out there.
Lack of curiosity
Till a few years back, it was a novel experience to see a TV star with his or her better half on a platform. That is not the case today when actors are indulging in excessive PDA on social media. We know where they holiday, what they love to eat, who are their friends' circle and what they bought for themselves. This coupled with the fact that we see them everyday on daily soaps gets a little too much even for ardent fans to handle. Sadly, the little known couple is usually not a popular one or too hatke to get any fan following during course of the show. Get it!
Celeb based shows fail to cater to the rural audience. In the past couple of years, we are seeing the stress on bringing contestants from India's Tier III towns and villages on various shows. It is understandable that people will relate more to them, their aspirations and struggles. This also makes it an exciting to watch. Trust us, the majority loves the underdogs. Moreover, it looks more genuine than most of the scripted drama by celebs. Makers understand this and today auditions are being conducted in remote places.
Quality of contestants
It is not that we see stars from hit on air shows on reality TV. The ones who participate belong to few categories 1.) Who is just out of a successful show 2) Someone with a slightly controversial/sad past 3) People who were known but have been kind of jobless. While TV actors enjoy unparalleled popularity, their shelf life is very limited. Plus, some film actors are thrown in who have hardly had a career in recent times. It is not a very exciting mix, if you see clearly.
Despite all this, celeb reality shows do bring in a lot of attention and maybe brands onto a channel, which is why they are seen as profitable propositions. Leading actors like to be a part of them because of the better pay packets and lesser hours of shoot. Also, their production values are much better than what we see on daily soaps. Moreover, the chance to explore a foreign country like it happens on Khatron Ke Khiladi. It is a win-win proposition for them but seeing the trends over the past couple of years, it seems that audiences have kind of burned out and how!
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